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Women's basketball sees surge in popularity

Marcus Chen
Managing Editor · Friday, October 16, 2026 at 5:20 PM · 1 min read
Women's basketball sees surge in popularity — KTVU FOX 2 Bay Area, Sausalito Sports news
Image: KTVU FOX 2 Bay Area

As the Valkyries tip off Saturday in Game 1 of the WNBA Finals, it speaks to something bigger happening across the entire sport. Women's basketball is experiencing a shift. From sold out arenas, to record TV viewership, it's getting a level of fandom we haven't seen before. Faatimah Amen-Ra A, the founder of the Women's Premier Basketball Association, joined us on 'The Nine' for insight.

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